G-Technology

1 / 6

An online competition to find Europe's best budding creatives played to the creative nature of the audience.

The competition drove traffic to the G-Technology website, encouraging visitors to engage with the product range.

Professional creatives uploaded their work to the website for a chance to win $10,000 towards their next creative project.

The competition was extended onto social for creatives to engage their friends to vote for their entry.

The shortlist of work was judged by a panel of industry leading creatives.

The best work was highlighted online and through a London exhibition with influencer-led masterclasses.

412% INCREASE IN ONLINE SALES

728% INCREASE IN PAGE VIEWS

320% INCREASE IN UNRELATED PAGE VIEWS

COMPETITION GENERATED 892,546 PAGE VIEWS ACROSS 6 WEEKS

“The competition and event ran seamlessly and led to an impressive uplift in product page views and sales on our website.”

Next project 1 / 19

Riot Games

LEAGUE OF LEGENDS 10 YEAR EUROPEAN CELEBRATION

Lyxor ETF

INVESTING TO FIGHT CLIMATE CHANGE

Manomasa

EXPRESSING TRUE LATIN SPIRIT

Bear Nibbles

SAVING SCRUMMY SNACKS FROM GROWN-UP PAWS

Zeiss

SEEING BEYOND

Tellurian

MAKING A STATEMENT OF QUALITY AND EXPERIENCE

Beko

LOOK TO THE FUTURE

Bookatable

EAT YOUR WAY AROUND LONDON

All3Media

A HOME AWAY FROM HOME

AstraZeneca

CAMBRIDGE INTERACTIVE

Red Bull

KUMITE LONDON

Google

BUILDING AN ANDROID PLAYGROUND

Hitachi

INSPIRE LIFE

Huawei

GLOBAL EVENT PROGRAMME

PG Tips

HEY MONKEY

The Macallan

EXTRAORDINARY FILMS

Land Securities

DRAWING CROWDS TO THE CITY

SEAT

EVERYDAY ADVENTURE

Sharp

INSPIRE EXPO

DRIVING CREATIVITY

As specialists in external storage drives, G-Technology wanted European professional designers, photographers, film-makers and animators to engage with the tech, understand the key benefits and buy into the service.